Privacy Policy for Lexi Language Learning
Lexi Language Learning (“Lexi”, “we”, “our”, or “us”) provides English learning services through WhatsApp and other digital platforms. This Privacy Policy explains how we collect, use, share, and protect personal information when you interact with our Facebook page, advertisements, WhatsApp chatbot, and related services.
By using our services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following types of personal information:
- Contact Information: Your phone number (required to use our WhatsApp service).
- Account Data: Name, email address (if provided), subscription details, and payment information.
- Usage Data: Interactions with our Facebook ads, page, or WhatsApp bot (e.g., clicks on call-to-action buttons, form submissions, conversations).
- Voice Recordings: Audio messages you send through WhatsApp, processed by our AI system to evaluate pronunciation and fluency.
- Technical Data: Device type, IP address, and browser/OS data, collected automatically through our systems.
2. How We Use Your Information
We use collected information to:
- Deliver personalized English-learning lessons, feedback, and reports.
- Analyze pronunciation, fluency, and engagement to provide better coaching.
- Improve our services through aggregated, anonymized analytics.
- Communicate with you about account management, promotions, and new features.
- Comply with legal obligations and enforce our Terms of Service.
3. Responsibility for Data
Lexi Language Learning, not Meta (Facebook/WhatsApp), is responsible for the collection and use of your personal information. Meta only provides the platform for communication.
4. Data Storage & Retention
- Audio Files: Voice notes are stored temporarily (≤24 hours) unless you explicitly consent to longer storage for progress tracking and certification.
- User Accounts & Scores: Stored in secure databases (PostgreSQL, S3/GCS) with encryption and access controls.
- Retention: We keep your personal data only as long as necessary for the purposes stated in this policy or as required by law.
5. Sharing of Information
We do not sell your data. We may share data with:
- Service Providers: Cloud hosting, analytics, and payment processors under strict confidentiality agreements.
- Legal Authorities: When required to comply with law or enforce legal rights.
6. User Rights
Depending on your location, you may have rights to:
- Access, correct, or delete your personal data.
- Withdraw consent at any time.
- Request a copy of your data in portable format.
- Object to or restrict certain processing activities.
To exercise these rights, contact us at: privacy@lexiteam.com.
7. Security
We use encryption, secure hosting, and limited access controls to protect your personal information from unauthorized access or disclosure.
8. International Data Transfers
If you access our services outside of Colombia, your information may be transferred to and processed in other countries where our servers or providers are located.
9. Children’s Privacy
Our services are not intended for children under 13. We do not knowingly collect information from children.
10. Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on our website at https://lexiteam.com with a new “last updated” date.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
Lexi Language Learning
Email: privacy@lexiteam.com
Phone: +1-404-969-5121
Website: https://lexiteam.com
© 2025 Lexi English Learning. Made with ❤️ in Colombia